When it comes to your business… organic is best
We aren’t talking about farming or food. Instead, we are talking about followers and customers for your business, as well the community that surrounds your online efforts.
Paid advertising could seem a quick and effort-free way to get big numbers. In our experience, it is a seductive and misleading trap. Yes, you may get a surge in numbers but their engagement is likely to be ephemeral and without genuine substance. Third-party recommendations and endorsements, coupled with a positive reputation, is more likely to generate positive.
Consequently, we recommend our members…